easyCar motors into America

			easyCar is now offering best value car hire at 300 locations in the USA. This continued rapid expansion means that easyCar can now offer customers car hire in more than 800 locations around the world. At the beginning of this summer easyCar had about 50 sites. It then entered into a series of brokerage agreements whereby easyCar uses its brand and website to sell car hire to customers around the world and the vehicle itself is provided by locally based car hire companies. The car hire company in the USA which supplies vehicles to easyCar customers is Alamo. This method allows easyCar to provide best value car hire to an increasing customer base at a rate of growth which could not be managed organically.
	The efficiencies provided by this 'brokerage' system means that easyCar can offer customers best prices. The chief executive of Avis admitted as much recently after his company's poor interim financial results. Avis’ Chief Executive Murray Hennessy admitted that his company was losing out to easyCar. “We are seeing structural change in the market place,' said Hennessy. “Volume continues to grow, albeit slowly, but there is pressure on pricing and profit margins' from car-rental brokers and ...online car bookings. (Source: Bloomberg.com). "This is another example of how the internet is bringing down prices to consumers," said Stelios the serial entrepreneur and easyGroup chairman who founded easyCar. "The real winner in this scenario is the consumer," he continued. easyCar will continue to grow through brokerage agreements and will continue to add more locations in more countries around the world to www.easyCar.com.